Your clothing brand is a business first.

Most brands fail not because of designs or products — but because the business comes last. We give you a framework to run your brand like a business — not just a passion project.

Start here

Worked on and supported projects connected to

Our Work

Build your clothing brand — step by step.

No noise. No guessing. Just the next right move.

We're not in the t-shirt printing business.

Printing and supply are just the entry point. What most brands are really looking for is progress — sales that make sense, systems thatfeel predictable, and the freedom to focus on the creative part that made them start in the first place.

Joint X exists to guide brands past short-term fixes and toward a clearer, more sustainable path. Through Alethea, our operating system, we connect the small decisions to the bigger outcome: a brand that can grow without chaos.

X1 SAMPLE PACK

Start with professionalism.

Every clothing brand — no matter how small — deserves to start right. With the X1 Series, you don't just get samples. You get polished, brand-ready pieces that look and feel like your future bulk line.

We're here to simplify the journey from inspiration to launch.

View X1
Start with Professionalism

Sample fabric swatches included

75%
50%
92%

Track progress across all stages

ALETHEA BRAND OS

Your brand's operating system.

ABOS is a complete business management platform built specifically for clothing brands. Track inventory, manage orders, monitor finances, and streamline production — all in one place.

Stop juggling spreadsheets. Start running your brand like a business.

View ABOS
CATALOG

Browse blanks and garments

Fabric, fit, and best print method shown.

T-Shirts

180 GSM Product image

JV1

Boxy Fit

R95

$4.75

• 180g Circular Knit Cotton

• Single Jersey

180 GSM Product image

JET

Loose Fit

R155

$7.75

• 220g 100% Cotton

• Relaxed Fit

300 GSM Product image

JHV

Relaxed Fit

R229

$11.45

• 300g Heavyweight Cotton

• Premium Quality

Hoodies

260 GSM Product image

Lightweight

Classic Fit

R240

$12.00

• Cotton Blend

• Kangaroo Pocket

• Ribbed Hem

360 GSM
POPULAR
Product image

Midweight

Premium Feel

R320

$16.00

• Brushed Fleece

• Flat Drawstrings

• Premium Construction

430 GSM Product image

Heavyweight

Ultimate Quality

R400

$20.00

• 100% Cotton Fleece

• Maximum Warmth

• Premium Feel

Sweaters

Cotton Jersey

280g Brushed Fleece

R260

$13.00

Cotton Blend

Brushed Fleece

R300

$15.00

Premium Cotton

Heavyweight Fleece

R380

$19.00

Bottoms & Accessories

Shorts

Cotton Blend

R180

$9.00

Trackpants

Poly-Cotton

R220

$11.00

5-Panel Cap

Cotton Twill

R75

$3.75

Bucket Hat

Cotton Twill

R120

$6.00

Labels & Packaging

Woven Labels

• Iron/Sew on, full stitch

• Various quantities

R6 – R55

$0.30 – $2.75

Black Satin Labels

• Printed, 1-colour

• 100 pieces

R216 – R270

$10.80 – $13.50

Packaging Options

• Ziplocks, Kraft, Boxes

• 100 pieces

R450 – R630

$22.50 – $31.50

White Satin Labels

• Printed on black satin

• 300 pieces

R1800 – R2500

$90.00 – $125.00

Embroidered Badges

• Up to 5 thread colours

• 1000 pieces

R4500 – R7500

$225.00 – $375.00

FREE TOOLS

Think like a business before you spend like a brand

Practical tools that help you understand costs, time, and effort before you commit money to samples, production, or growth.

THREAD Framework

Structure before strategy. A practical framework that helps you design your brand as a business — not just an idea.

Download PDF →

Profit, Time & Effort Calculator

See what it really takes to make money. Estimate costs, time, and effort so you understand the business behind your brand before committing.

Access calculator →
FAQ

Common questions

Clear answers to help you understand what we do and how it works.

Not sure where you fit?

We'll point you in the right direction.